.png){kind=small}
If you're not making money with your blog yet, you'll want to stay tuned. In this post, we'll explore six different ways you can monetize your blog and how to get started today. Hey no worries, we were all newbies once!
If you've been thinking about monetizing your blog, you're not alone. Blogging is no longer just a hobby—it has become an essential and lucrative form of communication for individuals and large companies alike. If you're considering boosting your income by monetizing your blog, stick around! We'll show you how it works.
In this guide, we'll explore some of the best ways to engage audiences, attract investment opportunities, and create stellar content on a regular basis using automation.
Blog Monetization 101
No matter how brilliantly you write, to make money from your blog, you have to think like a businessperson. To give you a jump-start, we've compiled six helpful tips on how to structure your blogging business.
While trying all the following methods at once is unnecessary, experimenting with a few will increase your chances of success when building an income stream from your blog.
Let's dive in!
1. Blog to Build Clientele
Blogging is a fun and highly effective way to get your work in front of an audience. Writing clear, well-researched articles showcasing your expertise is a great way to build trust with potential clients and give them an inside look at your work.
After you've written several blog posts and optimized them for search engines, new users will begin to visit your website. As your traffic grows, be sure to include strong calls to action on pages where readers can subscribe or purchase products.
2. Sell Ad Space
If your blog draws a large audience, you can make money by selling advertising space to businesses. There are many advertising networks that will help you get started. Media.net, Ezoic, and AdThrive are three examples of companies that provide this service to advertisers.
While it's certainly easier said than done, building a content strategy that drives traffic is far from impossible. The web may be saturated with blogs competing for attention—even within the smallest niches—but this doesn't mean your blog has no chance of standing out from the crowd.
If you want to attract more visitors, try implementing the following strategies:
rank higher on Google by learning the basics of SEO, including keyword research
create newsworthy and viral content by tailoring your topics to fit current trends
Inspire more people to read and share your blog by writing in bite-sized segments
3. Earn Big with Affiliate Marketing
Many bloggers make money from affiliate marketing, in which they promote other businesses' products and earn a commission for each successful sale.
The process of affiliate marketing is very much like selling advertising space. There are many popular affiliate networks online, including ShareASale, Rakuten Marketing, and ClickBank. With access to hundreds of merchants looking for content like yours—it's easy!
While affiliate marketing can seem simple, striking a balance between writing engaging content and pitching products is key. Readers are unlikely to enjoy or trust articles that blatantly advertise goods and services.
The secret to writing awesome affiliate content is to give your readers exactly what they want—information that helps relieve a worry, solve a problem, or make their lives easier.
4. Offer Sponsored Posts
Sponsored posts involve charging a business a fee to write an entire article reviewing their goods and services. Unlike traditional forms of advertising, sponsored articles seem more authentic because the reviewer is genuinely recommending them, building trust among consumers.
According to recent stats, sponsored posts can produce click-through rates almost nine times higher than standard display ads—a benefit that's hard for marketing teams to pass up! And as the end of third-party cookies looms, contextual marketing is likely to take off in popularity.
While sponsored posts can undoubtedly boost your blog's traffic and credibility, only bloggers with large followings should pursue this strategy. Even if companies are willing to pay for your content, it won't do them much good unless people actually read it!
5. Try a Subscription-based Model
As consumers continue to demand quality content, more are paying for subscriptions to articles, videos, and other forms of media that appeal directly to their interests.
Substack, for example—a platform that helps independent writers and publishers charge subscription fees for their content—has soared from 50,000 paying subscribers in 2019 to over 1 million at the start of 2022.
If you're passionate about your field, think about whether you can build an audience of subscribers by sharing your knowledge and experiences with them.
To build traction for your subscription service, promote it and yourself as widely as possible through guest appearances on other blogs and podcasts. Building an audience base via social media should also help attract more subscribers.
6. Create Digital Content or Courses
If you're knowledgeable about a particular topic, you can create an online course or e-book that others will pay to read. People perceive content to be of greater value when it takes time, care, and expertise to produce—so they're willing to pay a premium for access.
If you're having difficulty thinking of a course theme, try to identify the main problems your audience faces. For instance, if many of your readers are worried about climate change and want to do something about it, you can help them by creating a course or long-form e-book that provides actionable solutions.
To get an idea of what topics are most important to your audience, consider sending them a short survey.
Blog Automation with ReadyWriters
Are you struggling to find time to write original blog posts?
No worries, we've all been there! Many bloggers face the same predicament: how do you create engaging content that satisfies readers and advertisers—and still have time for pursuing additional monetization strategies like affiliate marketing or creating premium content?
The solution is simple: Hire ReadyWriters! We take all the hassle out of creating content by providing access to a vetted pool of writers who can write original articles on any subject you need. All you have to do is choose the topic and length of the article you want, and ReadyWriters will pair you with a dedicated wordsmith who will create it for you in just a few days.
We know how important it is for bloggers like yourself to find new ways to grow their traffic and revenue—and we'll help you do just that! Connect with our team today.